With biker outfits and untamed hair dominating their style, the couple had been urged by friends and family to undergo a much-needed makeover. Reluctant at first to undergo such a drastic change, they eventually mustered the courage to apply for the Ambush Makeover on the Today Show, realizing it was a once-in-a-lifetime opportunity.
As a special Valentine’s Day surprise, the Today Show selected Jo and Kevin as the couple to receive the makeover. Unbeknownst to them, their wish for a change was about to come true. Jo had always wished for Kevin to trim his beard, while she cherished her own long hair. Stylists Louis Licari and Jill Martin recognized the couple’s inherent charm and were inspired to work with them.
With a goal to create a memorable transformation, Louis and Jill took into account the couple’s original style, ensuring it was preserved alongside a fusion of biker and chic elements. They provided new outfits and revamped hairstyles to achieve a fresh and modern look. When Kevin and Jo caught sight of each other, their reactions were beyond belief